Cameron Knowlton

Senior SEO Analyst and WordPress Developer

(250) 382-0226

#319-50 Songhees Rd., Victoria, Canada

About

Highly accomplished Senior SEO Analyst and WordPress Developer with 25+ years of experience, specializing in enterprise-grade technical SEO, advanced web analytics, and custom WordPress solutions. Proven track record managing multi-billion dollar digital marketing campaigns, including a $1.7B+ initiative for New Line Cinema, and pioneering proprietary SEO technologies that deliver measurable organic growth and ROI for diverse clients.

Work Experience

President & Senior SEO Analyst

iGods Internet Marketing Inc.

Jan 2009 - May 2024

Victoria, BC, CA

As President and Senior SEO Analyst at iGods Internet Marketing Inc., I lead a team providing enterprise-grade technical SEO and WordPress development expertise, delivering measurable organic growth and ROI for a diverse client portfolio.

Designed and implemented interactive SEO dashboards in Google Looker Studio, translating real-time analytics and multi-channel performance data into actionable insights for clients, facilitating data-driven SEO decision-making and quarterly performance monitoring.
Engineered advanced web analytics architecture utilizing Google Analytics 4 and Google Tag Manager to precisely measure, track, and optimize conversions, user behavior, and ROI across diverse client platforms.
Pioneered advanced keyphrase research tools and methodologies, correlating search demand, topic thematics, and real ranking data to drive precise content strategies and achieve measurable SEO results.
Developed a standardized methodology and reporting framework for SEO technical audits, effectively identifying and resolving complex site architecture issues impacting search engine crawlability and ranking.
Designed and developed responsive, database-driven WordPress solutions for dental and health care clients, managing complex challenges including multi-domain migrations, offsite data feeds, and custom AngularJS integrations, ensuring top page performance and technical SEO compliance.

Senior SEO Analyst, freelance

Connection Model

Mar 2010 - Dec 2020

Bellevue, Washington, US

Delivered comprehensive Senior SEO Analyst services as a freelance consultant for Connection Model, specializing in advanced technical SEO and web analytics for diverse clients.

Provided expert SEO analysis and strategic recommendations to improve organic search performance and client visibility over a decade-long engagement.
Implemented advanced web analytics and conversion tracking solutions to optimize user journeys and maximize ROI for client campaigns.
Conducted in-depth keyphrase research and technical audits, identifying opportunities for significant search engine ranking improvements.
Developed customized reporting systems to track and communicate SEO progress, ensuring transparency and data-driven decision-making for clients.

Senior SEO Analyst, freelance

StudioPMG

Dec 2013 - Dec 2015

Irvine, California, US

Served as a freelance Senior SEO Analyst for StudioPMG, focusing on optimizing client websites for search engine performance and user engagement.

Executed technical SEO audits and implemented on-page optimization strategies, leading to improved search engine crawlability and indexing.
Analyzed web analytics data to identify user behavior patterns and recommend data-driven content and conversion rate optimization strategies.
Collaborated with development teams to ensure SEO best practices were integrated into website design and functionality.

Senior SEO Analyst, freelance

yMarketing

Jan 2009 - Jun 2013

Newport Beach, California, US

Contributed as a freelance Senior SEO Analyst to yMarketing, driving organic traffic and enhancing search engine visibility for client projects.

Managed comprehensive keyword research initiatives to inform content strategy and improve search engine rankings.
Implemented strategic SEO recommendations, resulting in measurable improvements in organic search performance and client KPIs.
Provided detailed performance reports and insights, enabling clients to make informed decisions regarding their digital marketing efforts.

Senior SEO Analyst

Infuse Creative

Oct 2004 - Jul 2009

Santa Monica, California, US

Provided expert Senior SEO Analyst services to Infuse Creative, specializing in technical SEO strategies and large-scale digital marketing campaign management for major clients.

Managed technical SEO strategies for 36 New Line Cinema movie projects, contributing to a $1.7B+ digital marketing campaign budget.
Executed comprehensive SEO initiatives for diverse clients in entertainment, travel, financial, and real estate sectors, enhancing online visibility and search engine performance.
Utilized advanced SEO techniques to optimize diverse client websites, improving organic search rankings and driving targeted traffic.
Collaborated with marketing teams to integrate SEO best practices into broader digital strategies, ensuring alignment with client objectives and industry standards.

Senior SEO Analyst and Technology Director

Intrapromote

Jun 2002 - Dec 2004

Cleveland, Ohio, US

Served as Senior SEO Analyst and Technology Director at Intrapromote, overseeing SEO strategies and technological implementations to drive online growth.

Directed SEO strategies and technological initiatives, optimizing client websites for enhanced search engine visibility and performance.
Managed the implementation of technical SEO improvements, ensuring compliance with evolving search engine algorithms.
Collaborated with development teams to integrate SEO best practices into web architecture and content management systems.

Web Developer & Internet Marketing Analyst

Cactus Containers / Instabox

Jun 1993 - Jun 2002

Calgary, Alberta, CA

Functioned as a Web Developer & Internet Marketing Analyst, responsible for website development and early internet marketing strategies.

Developed and maintained company websites, ensuring optimal functionality and user experience.
Implemented early internet marketing strategies to enhance online presence and support business objectives.
Analyzed website performance and user engagement, providing insights for continuous improvement.

Education

Analytics

Google

Jan 2025 - Dec 2025

Computer Systems Technology

British Columbia Institute of Technology

Jan 1988 - Dec 1988

BC, CA

Computer Science

University of British Columbia

Jan 1986 - Dec 1986

BC, CA

General Studies

Oak Bay Secondary School

Jan 1985 - Dec 1985

Victoria, B.C., CA

Courses

Provincial Scholarship
Computer Science Bursary

Certificates

Google Analytics Certification (GA4)

Google

Dec 2025

Projects

New Line Cinema Technical SEO Campaign

Jan 2005 - Dec 2008

Managed comprehensive technical SEO strategies for a multi-billion dollar digital marketing campaign supporting 36 major movie projects for New Line Cinema, significantly enhancing online visibility and audience engagement.

Skills

Search Engine Optimization (SEO)

SEO
Technical SEO
On-page Optimization
Off-page Optimization

Generative Engine Optimization (GEO)

GEO
AI in SEO
Content Generation
Search Algorithm Adaptation

Keyword Research

Keyword Strategy
Long-tail Keywords
Competitive Analysis
Search Demand Analysis

Search Engine Position Reporting

Rank Tracking
Performance Reporting
SERP Analysis
Visibility Metrics

Google Search Console

GSC
Search Performance
Indexing
Crawlability

Google Analytics 4

GA4
Web Analytics
Data Analysis
Conversion Tracking

Google Tag Manager

GTM
Tag Implementation
Event Tracking
Data Layer

Core Web Vitals Optimization

Core Web Vitals
Page Speed
User Experience
LCP
FID
CLS

Lead Tracking

Lead Generation
CRM Integration
Conversion Funnels
Sales Attribution

Conversion Tracking

Conversion Rate Optimization (CRO)
A/B Testing
User Journey Mapping
ROI Analysis

WordPress/Elementor Development

WordPress CMS
Elementor Page Builder
Custom Themes
Plugin Development
Database-driven Solutions

Project Management

Agile Methodologies
Scrum
Project Planning
Stakeholder Management
Team Leadership

Web Analytics Dashboards

Data Visualization
Google Looker Studio
Custom Reporting
Business Intelligence

Google Sheets

Data Management
Spreadsheet Automation
Data Analysis
Formulas

Google Looker Studio

Data Studio
Dashboard Creation
Data Connectors
Interactive Reports

Technical SEO Audits

Site Audits
Crawl Budget Optimization
Schema Markup
Site Architecture

Web Development

PHP
SQL
HTML
Javascript
CSS
Front-end Development
Back-end Development